Amazon aggregator Thrasio loses CEO, other top execs as company works through bankruptcy

Key Facts

• The executives will stay on to ensure a “smooth transition” and then “step down when Thrasio emerges from Chapter 11 in the coming weeks,” Greeley wrote in the memo.
• Thrasio became an early leader in what became a rapidly booming market to acquire successful brands on Amazon and combine them under one roof, with the goal of using their data and operational expertise to turbocharge sales.
• Thrasio filed for bankruptcy in February and said it had agreed with lenders to restructure some of its debt load.
• Greeley, a 19-year veteran of Amazon who oversaw the development of the Prime loyalty program, was named CEO in 2022, and along with a slate of executives who had experience at Walmart and Amazon, tried to orchestrate a turnaround.

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