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bettermoo(d)’s Moodrink(TM) Now on Shelves in Over 400 Stores of Canada's Largest Grocery Retailer
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0 KommentareVANCOUVER, BC / ACCESSWIRE / April 5, 2024 / bettermoo(d) Food Corporation (CSE:MOOO)(OTCQB:MOOOF)(Frankfurt:0I5A)(WKN:A3D8PP) (the "Company" or "bettermoo(d)"), an emerging leader and innovator in the plant-based food industry, is pleased to …
VANCOUVER, BC / ACCESSWIRE / April 5, 2024 / bettermoo(d) Food Corporation (CSE:MOOO)(OTCQB:MOOOF)(Frankfurt:0I5A)(WKN:A3D8PP) (the "Company" or "bettermoo(d)"), an emerging leader and innovator in the plant-based food industry, is pleased to announce that its dairy alternative Moodrink (the "Product") is now on shelves in 421 banner stores belonging to Canada's largest chain of grocery retailers (the "Chain"), making the Product more accessible to a broader audience of Canadians across the nation.
With Moodrink now available in numerous banner stores under the Chain, spanning from the Maritime provinces to the West Coast, the Product has a comprehensive presence across Canada. This strategic placement within the Chain's widespread network, ensures that Moodrink reaches consumers in various locales, reinforcing the Company's commitment to offering a seamless and widespread availability of its dairy alternative nationwide.
The Chain holds a dominant position in the Canadian grocery retail landscape, boasting millions of loyal customers and generating approximately 2 billion customer transactions per year[1]. With a 27 percent share of the grocery retail industry in Canada[2], the Chain provides an opportunity for bettermoo(d) to tap into a vast consumer base, positioning Moodrink for long-term growth.
Research conducted in 2020 indicated that the Canadian milk alternative beverages market is set to reach US$469.8 million in 2025[3]. Being available at the Chain's numerous banner stores affords the Company an enhanced opportunity for significant market exposure and positions it advantageously to capitalize on the dairy alternative industry's rapid growth.
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"We are thrilled to announce that Moodrink has hit the shelves at Canada's leading grocery retailer. This announcement significant milestone for bettermoo(d) as we continue to expand our reach and make our plant-based dairy alternatives accessible to more Canadians nationwide. The Chain's extensive network of stores, from coast to coast, offers a platform for Moodrink to connect with millions of consumers looking for nutritious and delicious dairy alternatives. We are proud to be at the forefront of the plant-based food revolution, and this launch is a testament to our team's hard work and dedication. We look forward to continuing our mission to provide sustainable, healthful, and tasty options to Canadians everywhere," stated Nima Bahrami, CEO of bettermoo(d).
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