Pinkmas! Walmart, Wayfair, and Target now sell pink Christmas trees

Dreaming of a pink Christmas? Thanks to Barbie you are in luck - pink Christmas trees are all the rage this year. Major retailers like Walmart , Wayfair and Target are hopping on the pink bandwagon this year with hundreds of artificial Christmas trees costing, typically from $30 up to $230.

As Americans have increasingly adopted artificial trees - which last for years - manufacturers and retailers have had to search for new gimmicks to sell additional trees, retail analyst and consultant Neil Saunders told DailyMail.com. He said an obvious trend to tap into was pink - on the back of this summer's blockbuster Barbie movie starring Margot Robbie.

The movie - which grossed over $1 billion - boosted sales of all things related to Barbie, including anything in pink. People wore more pink, and even created pink food products . 

According to Saunders, there is an increasing pressure on manufacturers and retailers to push trendy artificial trees or else consumers have no incentive to replace them. 'The manufacturers are very keen to introduce fashion into the Christmas tree market,' he told DailyMail.com.

'Every Christmas we see something totally different and every year there is a trend tree,' he said, citing old trends like upside-down trees and skinny trees with less foliage. 'This has been a year of pink,' he added.

'The first thing is obviously the Barbie movie. There has also been some influence from social media - Paris Hilton posed with some pink colored Christmas trees and that's been doing the rounds on social media.'

In fact, the trend is so popular this year that Country Living published a guide on where some of the best pink trees are being sold, titled '20 Pink Christmas Trees for a Barbie-Approved Winter'.

According to a poll by the American Christmas Tree Association, 77 percent of people who have at least one Christmas tree this year with have an artificial one. And artificial trees are simply more suitable to being adapted to ongoing trends. 'You can do a lot more with them than the natural trees where you're stuck with what nature provides to you,' said Saunders. 'People are also just looking for a bit of novelty and to inject a bit fun into Christmas.' Read the full story: https://www.dailymail.co.uk/yourmoney/consumer/article-12851211/Walmart-wayfair-2023-barbie-christmas.html?ito=msngallery

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