TACO BELL®'S ICONIC CRUNCHWRAP GOES VEGAN

Key Facts

Inspired by fans' passion for the many vegan and vegetarian options on its customizable menu, Taco Bell is testing a modern twist on a menu classic , /PRNewswire/ -- True Taco Bell fans have long been in the know on the extensive vegan and vegetarian options available through its customizable menu.
After years of testing and tasting, the creative chefs behind the Taco Bell Test Kitchen unlocked the perfect recipe for its first fully vegan entree item: the Vegan Crunchwrap.
Craveable and convenient, the Vegan Crunchwrap features vegan seasoned beef, which is a proprietary, boldly seasoned plant-based protein that has been in the works for years.
It will be available in cities with notable vegan populations — Los Angeles, New York City and Orlando — starting June 8 for a limited time, while supplies last.* "Such a large part of our fandom is vegan or vegetarian, and we're as committed to them as they are to us and our menu," said Liz Matthews, Global Chief Food Innovation Officer at Taco Bell.